Tuesday, Oct 21, 2014  
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Nigeria  GULDER SPLASHES N20.5m ON CLUBS Nigerian Breweries
Exactly one year after it began a partnership with selected Football Clubsides,Gulder, sponsor of eight Nigerian professional league clubs, has given the sum of N20.5 million and kits in fulfillment of the agreement it has with the clubs. The presentation, held at the conference room of Mainland Hotel, Oyingbo, Lagos,was attended by representatives of the clubs which included Lobi Stars of Makurdi, Rangers International of Enugu,Shooting Stars Sports Club of Ibadan, Sharks of Port Harcourt, BCC Lions of Gboko, Iwuanyanwu Nationale of Owerri and Insurance of Benin.

A breakdown of the figures shows that Rangers International of Enugu received N5million, Insurance N3million, while Nationale, Sharks and Lobi Stars received N3million each. Shooting Stars were given N1.5million and another N1million as a bonus for gaining promotion to the Premier League while BCC Lions got N1million.

All the clubs were each presented with 3 sets of Jerseys (30 pieces),3 pairs of Boots(30 pieces each),33 training bibs,33 pairs of Track Suits,40 Balls and 33 Bags.

In his address, Mr. Larry Agose, Public Relations Adviser, Nigerian Breweries said the sponsorship grant to CAF Champions League winner; Enyimba International Football Club of Aba would be presented to the club whenever they are ready. Mr Agose revealed that Gulder has so far spent over N150million in various forms of promotional support to her sponsored clubs.

This, he said, included purchase of match tickets for distribution to fans, raffle-based rewards for match attendance, sponsorship of post-match entertainment for fans. “All these are aimed at enhancing the fan base of the clubs, drawing up match attendance, making clubs more popular, and over all, making the Nigerian League more exciting and great once again”, he said.

According to Mr. Dan Esiekpe, Marketing Director, Nigerian Breweries Plc, the status of the clubs at the time of signing the agreement determined how much each of them was given. He explained that, Rangers, got N5million because it was engaged in a continental assignment last season when it joined the Gulder Partnership while Lobi Stars has been given training grants for her continental assignment. He promised that Gulder will look into the agreement with the other clubs whose status have changed.

The Clubs were represented by Emmanuel Okala (Rangers), Dominic Iorfa (Lobi Stars), Sola Akinwale (3SC), E.S. Abbey (Sharks), Ignatius Okehialam (Nationale) while BCC and Insurance were represented by their Chairmen.

Nigerian Breweries plc | Nigeria Stock Exchange | NB Monday, Oct 20, 2014 
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